Kanpur: The district administration has thought upon a fresh idea to develop awareness and enable people to cast their vote when the voting begins here on the coming schedule of February 20.
Denizens will collect important information on "Kanpur Votes On 20 Feb" when they will go to purchase packed milk pouches and the bread packets in the next week.
The District Magistrate Neha Sharma in a meeting with bread manufacturers and milk and processed milk companies, put up her proposal that was very well supported by the GST and food & safety department and the manufacturers and bakers.
They have assured that around 2.5 lakhs houses of the city would get a message for one week about the voting.
The district magistrate has aimed to seek active cooperation from the representatives in this campaign.
The idea was to encourage more and more voters to cast their valuable votes.
The representatives from various government departments and bread and milk manufacturers will target 2.5 lakh families daily to generate awareness among them.
Meanwhile, to ensure a hundred per cent voting the district administration drifted a voters awareness air balloon at Kargil park in Moti Jheel here on Saturday.